Social media marketing that drives results
Social media is a crucial marketing channel for any brand looking to engage directly with their audience, but effective social media management takes time and dedication. If you find yourself short of time or resources to manage your social media platforms, then our team is here to provide content that resonates with your audience and the expertise to ensure your platforms grow over time.
Our experts have vast experience in delivering end-to-end social media support, from content creation to scheduling and monthly reporting. Our monthly social media services can be tailored to your budget and business goals to ensure that you reach and engage your target audience. We work with you to establish a plan that works with your objectives, allowing you to focus on other areas of your business.
Our process
01
Calendar planning
Our team can plan your monthly social media content calendar, ensuring it hits the mark in targeting audiences with relevant and varied content across all your platforms. Using content pillars to ensure your social media activity remains on brand, and your messaging remains focused and consistent, we will develop a calendar that balances promotional posts with engaging, educational, and entertaining content.
02
Video and graphics creation
Our in-house design team creates engaging and informative graphics and videos that are guaranteed to catch the eye of your audiences and potential customers on social media. Using any existing brand video and image assets, as well as stock footage if-and-when needed, our team support in creating visual graphics that will make you stand out for all the right reasons. We can also support in generating new assets for your marketing, with social-first video production and photography shoots.
03
Writing captions
We craft compelling captions and copy that will help inspire your target audience to take action, all while building further interest in your brand. We are experienced in writing captions that feel on-brand, with your core messaging and tone of voice, but that are also suited to the native content style for each social platform. As part of our caption writing support, we also implement social SEO best practices to give your content a better chance of ranking in the algorithms.
04
Post scheduling
Once your posts are planned, and captions and graphics are created, we schedule content into a monthly calendar using data-led insights to discover when posts will receive the most engagement from your target audience. Using our dedicated social media management software, we schedule a full month’s worth of content ready for you to review and sign off. We never publish social media posts without your approval, so you can feel secure knowing you’ll always have the final say and a chance to request edits.
05
Monthly reporting
At the end of each month, we create reports based on the performance of your social media content. These monthly reports detail what worked well, and any recommendations for further growth across your channels. We are dedicated to transparent reporting, so whilst we will show you the tactics that are working, we will also highlight areas where improvement or a strategic change is needed.
Your Holistic Plus+™ social media agency
When choosing Blue Frontier, you will benefit from partnering with an agency that goes beyond full service by offering one of the widest ranges of support services of any agency in the UK. For each of our clients, we work closely with our in-house design team to create graphics and visuals that command the attention of your followers. We also have a videography and photography team who can help capture important team photos and activities so that they can be shared on your social channels. Should you need it, we can also confer with our other in-house teams, including paid advertising, SEO, cybersecurity, and digital PR.
Clients we've worked with
Who you'll be working with
A data-led approach to social media
To get the most from your social media management, it’s important to ensure that you have an effective strategy in place. Without this, it can be harder to know what will resonate most with your target audience. Our team takes time to understand your marketing goals and then complete comprehensive research to establish the channels and content that will engage your potential customers. We look at your current performance, market trends, and your competitors during an optional social media audit and strategy phase, before providing bespoke recommendations for your brand’s social media marketing.
