Meet Daniel_

Digital Marketing Executive at Blue Frontier

Daniel joined Blue Frontier in 2022 as a digital marketing executive. He has previously worked in the insurance industry and with a Bachelor’s degree in Communication and Media, he has quickly become a key member of the digital marketing team.

Daniel focuses on supporting our clients’ SEO. He creates strategies and implements tactics to increase the number of the right type of visitors to a website. He also works with PPC, optimizing and running ad campaigns for our clients through Google Ads.

Daniel excels in communication and customer service. His attention to detail and ability to adapt SEO and PPC techniques to our clients’ requirements means that he can work in a variety of industries. Feeling like he’s made a difference with the client’s experience is what drives him to learn more and try to excel in what he produces.

What are your favourite things about Blue Frontier?

The people around me, everyone from management to executive is very supportive. What could be a pretty intimidating environment is a very welcoming one! My other favourite thing is that the company wants the best for us in terms of our skills. We always have the opportunity to undergo training that both benefits our clients and our skillset.

What does your Blue Frontier role involve?

Since I joined, I’ve primarily worked in the SEO department. The aim of SEO is for us to improve the long-term search performance of our clients' websites. I’m also involved with the PPC team which means I am responsible for planning and optimising the effectiveness of online advertising campaigns. SEO and PPC let me see both the long-term and short-term optimisation of clients' search results.

What would your dream project be?

I would love to work with a client who is producing a video game or with a Football League (Portsmouth would be the absolute dream however I’m not too sure my colleagues in Southampton will be too happy with that!)

What do you enjoy doing outside of work?

If it’s a night in I’m usually playing video games or trying to keep up to date with sports (Football, F1 and UFC mainly). If I’m headed out, I can usually be found in some sort of pub trying various craft beers! From time to time I like to head to London to catch up with friends from Uni and check out some strange art exhibits.